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Golden Gate University Law Review

Abstract

This Article investigates and quantifies television's, specifically syndi-court's, function as a messenger of norms regarding litigation and litigiousness. After acknowledging the pervasiveness of litigation anxiety within the business world, the Article outlines deleterious effect of that anxiety on litigation management. It is suggested that restricting litigation management to traditional models of rational analysis - models that ignore the individual rationality of consumer plaintiffs - fails to achieve the goal of accurately assessing litigation risk.

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